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Spa Marketing Made Easy Podcast


Dec 2, 2019

With technology continually shifting and consumer behavior moving with it, there’s one constant you can always count on in business: change. However, there is one exception to that rule, and it’s been a mainstay of business since the beginning of time, and that’s relationships. Behind every marketing campaign, strategy, or tactic and every new service, offer, or promotion, the success of your efforts all boils down to your relationships, always has and always will.

And on this episode of Spa Marketing Made Easy, my guest Elaine Lou, a business and career coach, is sharing her secrets for using local events to build community and develop deeper connections with her past, existing, and potential clients for business growth, increased client retention, and creating word of mouth. 

In this episode, you’ll learn:

  • How Elaine works with women to take aligned action and get out of their own way to go after their wildest dreams. 
  • The deeply-rooted mindset blocks that may be standing in your way of success and the number one thing you can believe and do to unlock those blocks. 
  • Why Elaine focuses on hosting local events and how this can translate to building community for your spa or aesthetic practice. 
  • Her top tips for crafting events that brings together people who are excited about the opportunity to connect with and work with you. 

To connect with Elaine and other resources mentioned in this episode, read the show notes at www.addoaesthetics.com/blog/104