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Spa Marketing Made Easy Podcast


Apr 8, 2024

Today, we're addressing a scenario every spa owner will likely face at some point: the decision to fire a bad client. But what exactly makes a client "bad" for your business?

From those who consistently show up late or cancel at the last minute to those seeking endless discounts or disrespecting your team, we'll explore the types of behaviors that disrupt your business flow and negatively impact your team's morale.

Before you take the step to sever ties, I guide you through a reflective process. Have you set clear boundaries and communicated your policies effectively?

Sometimes, the solution starts with us.

For those moments when letting go of a client becomes necessary, we'll discuss how to handle the situation with professionalism, including a template for drafting that difficult email or letter.

The heart of this conversation is about protecting your team's energy and ensuring your spa's environment remains positive and productive.

In this episode, we discuss: 

  • Identifying a bad client and understanding the impact they have on your spa and team.

  • Key questions to ask yourself before making the decision to part ways with a client.

  • Strategies for clear communication and enforcing policies to prevent misunderstandings.

  • Best practices for firing a client with dignity, including how to craft a respectful goodbye message.

  • Plus, we created a sample email that you can download and use as a template.

To read the full show notes for this episode, visit: https://www.addoaesthetics.com/blog/375

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