Aug 27, 2018
Before you can begin marketing your business, first you have to brand it. But branding isn’t simply creating a logo, choosing some colors, and calling it a day. Branding is a deeper story and the collective experience you provide for your ideal clients.
In today’s episode, I’m chatting with branding expert, Chris...
Aug 20, 2018
When you’re trying to build your business, working long days jammed packed from beginning to end, it’s all too easy to move healthy eating habits to the back burner (pun intended).
In this episode of Spa Marketing Made Easy, I’m joined by Jasmine Schmalhaus, the founder of Your Dinner Is Planned, to talk all...
Aug 13, 2018
You became an aesthetician because you have a passion for skincare and there’s no better feeling than helping someone radiate with confidence. But what doesn’t feel great is when the work you’re putting in isn’t generating the pay you deserve or even the compensation you need.
In this episode, I’m breaking...
Aug 6, 2018
After working with hundreds of students in my online programs and traveling the country to consult with aestheticians and spa directors, I’ve found that the key to selling more doesn’t lie in a strategy or tactic.
In today’s episode, I’m talking about the real key to successful selling that you need to...