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Spa Marketing Made Easy Podcast

Dec 26, 2022

“Nothing changes if nothing changes” is a statement you’ll hear me repeat often because in order to reach a new level in business, you have to get serious about your goals.

 

After defining your financial goals, the next step is to get crystal clear on the amount of time you need to set aside on your calendar to...


Dec 19, 2022

A hard truth I share often is “if you aren’t paying yourself, unfortunately you have a very expensive, time-consuming hobby.”

 

As we prepare to turn the calendar over for a new year, understanding how to set your financial goals based on how much you want to pay yourself is vital for spa owners to get serious...


Dec 12, 2022

Where is the first place people go to share recommendations, give reviews, and connect with other people in their communities?

 

Facebook AKA the new “digital word-of-mouth” platform.

 

You’ll often hear me talk about how in order to attract new clients, you need to meet them where they are online. That place is...


Dec 5, 2022

There’s no surprise that females in leadership positions try to suppress their feminine energy. That’s because emotions in the workplace are generally seen as a sign of weakness. 

 

As beauty industry leaders, it’s our duty to take back our power and lead with feminine energy. When we embrace our femininity, we...


Nov 28, 2022

Ever felt that flow of the 24-hours-in-a-day or 40-hours-in-a-work week doesn’t *actually* flow? That’s because those timeframes weren’t built with our innate energetic cycles in mind, especially for women.  

 

For women, understanding our cycle is not only a foundational element of understanding your feminine...