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Spa Marketing Made Easy Podcast


Jul 26, 2021

While many spa owners and aestheticians differ in their niches, specialties, and goals for their career, if there’s one thing most of us have in common it’s that we’re a big group of Type-A, high achievers. I believe that boils down to the nature of aesthetics as a science and practice, and while that makes us great practitioners, as CEOs, sometimes our high-achieving tendencies can leave us burning the candle on both ends, and eventually burning out. 

 

That is, unless we take intentional steps to invite balance between our careers and home lives, which is what my guest Dr. Gina Charles aka Dr. G, and I are discussing in this episode. 

 

Dr. G is a prime example of what’s possible as a high-achiever who balances multiple businesses (she is the CEO of Serenity Aesthetics & Wellness, a boutique aesthetics practice in Philadelphia, and co-founder of Ade & Gina Studios, a wedding makeup and photography studio she operates with her husband) as well as being a wife and mom to two young children. Tune in to hear her unique path to her career in aesthetics and what steps she takes to effectively and efficiently stay on top of her game. 

 

In this episode, we discuss:

 

  • How Dr. Gina got her start in the world of beauty business ownership while simultaneously completing medical school and how her two passions of medicine and makeup have fused together to create a truly purpose- and passion-driven company
  • The key steps in her process to set and ensure that she’s successfully meeting her lofty goals for her life and businesses
  • Dr. Gina’s top tips for calendar management and home-based systems so that she can be fully focused on family when not at work 
  • Why leadership and delegation is such a critical piece to a high-achievers' success and the mindset piece that keeps Dr. Gina ground through her journey to achieve new benchmarks

 

To read the full show notes for this episode, visit: http://www.addoaesthetics.com/blog/240

 

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